Delish Shop. United States. Type keyword s to search. Today's Top Stories. Hulton Archive Getty Images. American Stock Archive Getty Images. Bill Johnson Getty Images. John Beard Getty Images. Fairfax Media Archives Getty Images. Bill Pierce. Images Press Getty Images. Robert Landau Getty Images. Tim Boxer Getty Images. Boston Globe Getty Images. David Cooper Getty Images. Duane Howell Getty Images. Denver Post Getty Images. Mirrorpix Getty Images. Barbara Alper Getty Images. Paul Natkin Getty Images.
NBC Getty Images. Bettmann Getty Images. Peter Turnley Getty Images. Anwar Hussein Getty Images. Ron Galella, Ltd. The company took off in the s with the involvement of Ray Kroc, who opened the first McDonald's franchise in Des Plaines, Illinois, on April 15, When the restaurant opened, the menu only had nine items.
Some vintage photos of the Des Plaines location are still around today, as are photos of a replica restaurant that became a museum.
In , it was announced that the museum would be demolished due to lack of tourism. Visit Business Insider's homepage for more stories. Though the McDonald's is no longer in operation, the site was turned into a museum to commemorate what it was like to visit the restaurant in Before there were drive-thru windows and delivery apps, McDonald's customers would drive into the parking lot and place their orders at the counter.
The original menu only had nine items on it — hamburgers, cheeseburgers, french fries, milk, root beer, orangeade, Coca Cola, coffee, and three kinds of milkshakes: chocolate, strawberry, and vanilla. When customers placed their orders at the counter, a server would write them down on a ticket like this one. The Speedee Service System that made McDonald's successful was originally based off Henry Ford's assembly-line production of automobiles.
Unlike other fast-food restaurants that made their burgers to order, all McDonald's burgers were made the same way and placed under a heat vent ready to serve. When McDonald's first opened, its fries looked and tasted pretty similar to what you'll get today. If you stopped by a McDonald's in , you'd definitely want to pick up one of the chain's Triple Thick Milkshakes, made in what was called a Multimixer.
Back in , there were no dining rooms or drive-thrus, but McDonald's thrived on its drive-up model. Loading Something is loading. Email address. Deal icon An icon in the shape of a lightning bolt. Considering that the McDonald brothers opened their hamburger restaurant by firing all 20 of their waitresses in favor of self-service, a move which allowed them to offer hamburgers for only 15 cents apiece, this would represent nothing new.
While McDonald's stock has fluctuated over the course of , the year has shown a general trend of overall growth. Arguably more important, this takes place in a context of strong historic growth. McDonald's has shared in the stock market's boom in the years since , and in the past 15 years has seen a significant growth in share price.
The years since then have seen that grow nearly tenfold. Much of that growth has occurred in the past five years. Starting in the price began a steady climb. Receive full access to our market insights, commentary, newsletters, breaking news alerts, and more. I agree to TheMaven's Terms and Policy. And it all started with a hot dog stand. In doing so, Kroc made himself the most successful traveling salesman to ever pack a suitcase.
Timeline of McDonald's Arguably one of the most impressive elements of McDonald's corporate history is how little modern history it has. There is no current information on whether they sold barbecue rib sandwiches, but we would like to think they did. In later memoirs the brothers would credit their process to Henry Ford, saying that they modeled their restaurant around his assembly lines in Detroit.
While not a focus of Maurice and Richard McDonald, they did open multiple restaurants in Arizona and California during the company's early years. He buys the rights to franchise McDonald's restaurants across the country. That model continues to this day, and is often considered one of the most significant financial decisions the company has ever made.
The brothers keep their original restaurant, renamed Big M. Kroc later opened a competing McDonald's nearby that drove them and the first-ever McDonald's out of business by the end of the decade. Meanwhile, McDonald's opens its first international restaurant in Canada. Given the cultural status of the restaurant, this is seen as a symbolic moment in the end of the Cold War. According to the restaurant's website, it served more than 30, Russian citizens on the first day.
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